· Dayo Adetoye (PhD) · Advanced Practices
Trust on the Line: Modeling the Financial Impact of Cybersecurity Failures.
Cybersecurity failures extend beyond technical recovery, with their most damaging effects often felt in customer trust and business growth. This article examines how to model the financial impact of security incidents, focusing on how trust erosion leads to down-sell, churn, and missed growth opportunities. By using analytical tools like Monte Carlo simulations, business leaders can quantify the long-term repercussions of cybersecurity events and make more informed decisions to protect both reputation and revenue.